ABOUT JANAAN

Welcome to House of Janaan, a premier designer brand made in Pakistan dedicated to showcasing the rich cultural heritage of Pakistan through exquisite designs and craftsmanship. The House of Janaan, deeply connected to its name and aesthetic, embodies its name “Janaan” meaning the very “Soul” of Pakistani heritage and artistry, carefully reinterpreted for the contemporary, cosmopolitan woman, the brand aims to be a sanctuary of fashion for everyone.

OUR FOUNDER

The brand was founded by Sarah Illiyas, renowned as a trailblazer in the fashion industry, with over a decade of multifaceted experience, encompassing fashion, buying, merchandising, cross country market launches, and strategic leadership. Sarah’s role as senior leader in the e-commerce ecosystem across South East Asia, solidifies the brand as a testament to her profound expertise and strategic acumen.

OUR FLAGSHIP STORE

The House of Janaan launched our much-awaited collection “Jawahir” on December 3rd, 2023, marking the inauguration of our first flagship store in Colombo, Sri Lanka.

Here is a glimpse of our launch and the craftsmanship and timeless elegance that defined “Jawahir”.